UAB Aconitum implemented 3 projects intended for the design and significant change of food supplement cartons. Projects were funded under 2014–2020 European Union Funds Investment Program Priority 3 “Promotion of Competitiveness of Small and Medium Business” implementing measure No 03.3.1-LVPA-K–838 “Design LT”. The aim of the projects is to increase the attractiveness of the food supplements by changing the design of the packaging.
The result of the project No 03.3.1-LVPA-K-838-01-0165 is 7 original food supplement carton designs. Thanks to this project, 5 new packaging designs for UAB Aconitum products were created and carton designs of 4 food supplements were updated (significantly changed) according to the latest market trends.
The result of the project No 03.3.1-LVPA-K-838-01-0148 is 4 new carton designs for food supplements. Food supplements belong to one line of the products that are intended for younger consumers. By using the new design concept, innovative, bold, breaking away from standards and attractive product packagings were created.
The result of the project No 03.3.1-LVPA-K-838-01-0149 is 3 designs for food supplement cartons intended for export.
The results of these projects will help to implement the strategy of the company: to commercialise the manufactured products in foreign markets.
Projects are co-financed by the European Regional Development Fund. By using the new designs, the company will start serial production of the products in the new packaging in its production base, Inovacijų str. 4, Kaunas District. Successful commercialisation of products will increase the company’s productivity and work efficiency.